Net Promoter Score (NPS) is a key metric that measures customer loyalty by asking how likely they are to recommend your company to others on a scale of 0-10.
At CRM Audit™, our service evaluates how effectively your CRM system captures, tracks, and leverages NPS data. We assess if feedback is integrated into customer profiles, triggers automated follow-up workflows for detractors or promoters, and is accessible for analysis.
The audit ensures your NPS programme is not a standalone survey but a core part of your customer intelligence, enabling proactive retention efforts and data-driven strategies to improve loyalty and drive growth through actionable insights. If you don’t run an NPS, the report can help you create a meaningful programme.